Sales & Marketing

Sales & Marketing

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  • "How To" Market Your Book

    By Mary D. Scott

    Our Price: $9.99
    • Format: Paperback
    • ISBN-13: 9781463761813
    • Publisher: Createspace
    • Published: July 2011
    "How to" Market Your BookYou have written your book, and now what? • Step #1: Get your book published; and • Step #2: Marketing, Marketing, and more Marketing!If you thought writing and publishing your book was the hardest part of being an Author, you would be wrong … Marketing is by far the hardest, most time consuming, AND THE MOST IMPORTANT! It is time for you to: THINK PRODUCT! And, Your Book is Your Product! - AND - THINK PROCESS! Marketing Your Book is an on-going Process …one that should start with Creating a Book Marketing Plan. This book includes a Book Marketing Plan Template to get you started.
  • # 1 Sales Team: Superior Techniques for Maximum Performance

    By Stephen Schiffman

    Our Price: $18.99
    • Format: Paperback
    • ISBN-13: 9781593374945
    • Publisher: ADAMS MEDIA
    • Published: May 2006
  • $12 Billion Of Inside Marketing Secrets

    By Steven Dworman

    Our Price: $34.95
    • Format: Paperback
    • ISBN-13: 9780972643801
    • Publisher: Steve Dworman Enterprises Inc
    • Published: January 2004
    SUPERANNO Featuring interviews with the top revenue producers of Direct Response Television and Infomercials, this book reveals the inside information for the most successful campaigns in the industry. From Tony Robbins to the Juiceman, learn the inside information on what it takes to succeed in this business and turn a new product or idea into a household name. The author discovered Total Gym, which has now grossed over $1 billion in sales.
  • $ell Your Little Heart Out!

    By Alan Alford

    Our Price: $19.99
    • Format: Paperback
    • ISBN-13: 9781479708772
    • Publisher: Author Solutions
    • Published: October 2012
  • 'Hey, Whipple, Squeeze This.' A Guide to Creating Great Ads

    By Luke Sullivan

    Our Price: $6.00
    • Format: Paperback
    • ISBN-13: 9780471293392
    • Publisher: John Wiley & Sons, Inc.
    • Published: March 1998
  • 'I Love You More Than My Dog': Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad

    By Jeanne Bliss

    Our Price: $7.50
    • Format: Paperback
    • ISBN-13: 9781591844419
    • Publisher: Portfolio Trade
    • Published: October 2011
    "I highly recommend reading this book!" -Tony Hsieh, CEO, Zappos.com Lots of businesses are respected, but only an elite few have passionate, loyal, vocal fans. The kind of customers who not only come back time and time again, but rave to friends, family, and even strangers. The kind who can drive explosive growth via e-mail, blogs, Facebook, and Twitter. Jeanne Bliss is an expert on what it takes to earn that kind of customer.Bliss has studied and worked with many beloved companies, from longtime successes like Wegmans and Harley-Davidson to relatively new companies like Zappos and The Container Store. They all make the same five fundamental choices. Their reward: an army of fans who say things like, "I'd marry them if I could," and "I love you more than my dog!"
  • 'This Business Has Legs': How I Used Infomercial Marketing to Create the $100,000,000 Thighmaster Craze

    By Peter Bieler

    Our Price: $46.00
    • Format: Paperback
    • ISBN-13: 9780471147497
    • Publisher: John Wiley & Sons, Inc.
    • Published: May 1996
    Offers an inside look at direct response television
  • (Re)(Organize) for Resilience: Putting Customers at the Center of Your Business

    By Ranjay Gulati

    Our Price: $38.00
    • Format: Hardcover
    • ISBN-13: 9781422117217
    • Publisher: HARVARD BUSINESS PRESS
    • Published: January 2010
    In 'Reorganize for Resilience,' strategy and organizational behavior expert Ranjay Gulati reveals how resilient companies prosper in both good times and bad--driving groth and increasing profitability by immersing themselves in the lives of their customers. Instead of pushing their own offerings on customers, these firms work from the outside in: identifying current and potential customer problems and then providing seamless, integrated products and services that address them. Based on more than a decade of research, this authoritative and practical book will finally help you 'walk the walk' of customer centricity--and jumpstart a virtuous cycle.
  • (Un)Common Ground: Creative Encounters Across Sectors and Disciplines

    By David Garcia

    Our Price: $32.00
    • Format: Paperback
    • ISBN-13: 9789063691660
    • Publisher: Bis Publishers
    • Published: April 2009
    A range of practical and inspiring insights into the complex realities and rewards of cross-sector collaboration.
  • ...And the Clients Went Wild!, Revised and Updated: How Savvy Professionals Win All the Business They Want

    By Maribeth Kuzmeski

    Our Price: $18.95
    • Format: Paperback
    • ISBN-13: 9781118156292
    • Publisher: Wiley
    • Published: December 2011
    Combine social media with traditional marketing techniques for breakthrough results!While social media is doing much to change the marketing landscape, it doesn't mean you have to take an either/or approach between it and more traditional methods. And the Clients Went Wild! gives you the tools to take an eclectic approach and pick the best, most wildly successful marketing methods—traditional, online, or both—to win at a given marketing goal. And, whether by means of Facebook, Twitter, streaming video, or by old-fashioned word of mouth, public relations, or personal sales skill, the goal is to win, right?Find real-life examples of success from some of today's best businessesShows how to integrate and benefit from both traditional and new marketing methodsUses the proven business growth strategy Red Zone Marketing® as a central conceptAuthor has proven the concepts successful in her work for numerous major clientsDon't throw out tried and true marketing techniques just for the sake of the new. Do what works! Perfect your marketing mix and win with And the Clients Went Wild!
  • 100 Ways to Grow a Thriving Law Practice

    By David King Keller

    Our Price: $49.95
    • Format: Paperback
    • ISBN-13: 9781463517496
    • Publisher: Createspace
    • Published: June 2011
    Winner of the Legal Marketing Association's Practice Development Award of Excellence from the San Francisco Chapter. "100 Ways ... has been my bible. The book is concise, to the point and highlights ways that are useful and practical. I highly recommend it as a reference book." - Susan Gordon, Director of Professional Development, Gordon & Rees LLP.
  • 100 Ways to Sell Avon

    By Birdie Jaworski

    Our Price: $9.99
    • Format: Paperback
    • ISBN-13: 9781468036060
    • Publisher: Createspace Independent Pub
    • Published: December 2011
    100 Ways to Sell Avon helps you build your Avon business with fun, tested ways of getting your Avon brochures into customer's hands. Includes tips on how to use your Avon eRep site, how to use Social Media to build your Avon business as well as fun stories about real life Avon Representative adventures from well-known Avon Lady blogger Birdie Jaworski. 100 Ways to Sell Avon will help you jump start your Avon sales! This is a fun and accessible way to get the sales information you need to be successful! The book is easy to read and has fun graphics illustrating each of the 100 ways, sprinkled with hilarious stories from a real Avon Rep. Lots of other marketing tips from How to Go Green to Making Homemade Business Cards! Sell Avon? Get this book!
  • 1001 Ways to Market Your Services

    By Rick Crandall

    Our Price: $28.00
    • Format: Paperback
    • ISBN-13: 9780809231584
    • Publisher: McGraw-Hill
    • Published: April 1998
  • 1001 trucos publicitarios/ 1001 Advertising Tips

    By Luc Dupont

    Our Price: $31.95
    • Format: Paperback
    • ISBN-13: 9788479276867
    • Publisher: Grupal Logistica Y Distribucion
    • Published: January 2004

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