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Value Prop

By Palomino, Jose
Value Prop
"Value Prop" shows how to build razor-sharp marketing messages that showcase the truly new, useful, and exciting qualities of products or services, and how to win business in the process.

Details

Authors: Palomino, Jose
Format: Paperback
GTIN13: 9780981912608
ISBN10: 0981912605
Page Count: 196
Dimensions: 5.5x0.42x8.5
Publisher: Cody Rock Press (G2m Group, Inc.)

Description

Value Prop shows how to build razor-sharp marketing messages that showcase the truly new, useful, and exciting qualities of products or services, and how to win business in the process.
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